Phillips / Retail Branding Campaign

“Cheers to 100 Years” is a retail branding campaign to celebrate 100 years of business for Phillips Distilling Company. It included a celebratory crest, pattern and updated color palette for application on POP displays, liquor cases, and commemorative shot glass on-packs.


Client: Phillips Distilling Company
Project: 100 Year Anniversary Campaign
Agency: Olson
CD: Jeff Berg
Designer: Sam Soulek