Sprayfinger
Brand Identity & Brand Book
SPRAYFiNGER is the only for-profit organization that teaches graffiti unapologetically as an art form, offering a comprehensive curriculum and commitment to sharing the creative freedom of graffiti and street art. 
We helped catapult this decade-old organization to the next level by developing it’s brand foundation, refreshing it’s identity and building a comprehensive brand book that outlines everything in minute detail. 
Client: Sprayfinger, Peyton Scott Russell
Project: Brand Identity & Brand Book
Agency: Soulseven
Creative Director/Designer: Sam Soulek
Strategist/Writer: Casie Cook

 
              
              
              
             
              
              
              
             
              
              
              
             
              
              
              
             
              
              
              
             
              
              
              
             
                 
                 
              
              
              
             
              
              
              
             
              
              
              
             
              
              
              
             
              
              
              
             
                 
                 
                 
                 
             
             
              
              
              
             
              
              
              
             
              
              
              
             
              
              
              
             
              
              
              
             
             
             
                 
                 
                